Keep Leaf is an established sustainability company from Toronto that is pivoting business models from wholesale only to direct to customer – meaning a major facelift is needed.
With a strategy based around the values of purpose, connection and hope, we created a bespoke brand identity and e-commerce site that feels fun, stylish and organic.
On the Shopify website, we created an empowering and delightful digital environment that lets customers feel informed and hopeful about a better future.
The customer journey is easily laid out with clear navigation, so they can learn about the products, the brand story, and make a purchase quickly.
This is just beautiful and captures exactly what I hoped the brand would embody.